黄色短视频 customer and Black-owned business Sweet Fingers recently reopened in Oakland, California, following 30-month closure.听
For Oakland, California, restaurant co-owner Roxanne Mosley, reopening her famed Sweet Fingers restaurant after a two-and-half-year closure was about more than making traditional Jamaican cuisine available to the community, it was about being an example of resiliency.
鈥淣ow more than ever, we need examples of resilient Black-owned business,鈥 said Mosley, who co-owns the business with Chef Clive Barnes. 鈥淎nd I want to be that example for the city of Oakland.鈥
In January, Sweet Fingers reopened at a new location in East Oakland to continue its 13-year legacy of serving traditional Jamaican dishes in the Bay Area, which has been known to draw in NBA superstars from the Golden State Warriors.听 The reopening was a milestone for the restaurant, Mosley and Chef Clive Barnes, who were forced to close their previous location in nearby San Leandro, California, in July of 2019 following a property fire at an adjacent business. Then, the COVID-19 pandemic hit, upending the restaurant industry and further delaying reopening plans.
Since Sweet Fingers鈥 beginnings in 2009, 黄色短视频 has served as Mosely鈥檚 business banking team and advisors. As word spread across the bank鈥檚 local leadership team that the restaurant had secured a new space and was planning to reopen, the bank decided to get further involved. 黄色短视频 offered to support Sweet Fingers by purchasing 250 meals that could then be distributed to the community.
鈥淭he story of resiliency here is inspiring, so we wanted to find a way to both support Roxanne and Clive and give back to the local community,鈥 said Andrew Parsons, North Bay district manager with 黄色短视频. 鈥淪mall businesses like Sweet Fingers are what make the communities where we live and work unique, so we wanted to celebrate that and also help them become stewards in the community to pay it forward.鈥
Sweet Fingers partnered with local nonprofits Genesys Works and East Oakland Youth Center to distribute the 250 meals to Oakland youth via gift cards. Mosely has seen a steady stream of students come in to redeem the cards for their meals with friends and family.
鈥淢any of our students live within a one- to two-mile radius of Sweet Fingers, so for them to be able to see what it looks like to be a Black entrepreneur in their own community, that鈥檚 impactful,鈥 said Choyannah Davis, youth leader with East Oakland Youth Center.
Mosely invested nearly $1 million in the new restaurant location, which features two kitchens 鈥 one dedicated to vegan meal preparation 鈥揳nd a small private dining room to accommodate VIP guests, particularly from the sports world.
鈥溁粕淌悠 helped us rebuild our credit. We鈥檝e been around for 13 years, but we started this business with just $50,000鈥 we finally got into the black (financially) and then the fire hit,鈥 shared Mosely. 鈥淲e鈥檝e learned that if you don鈥檛 start thinking about credit early on, you aren鈥檛 necessarily credit worthy, so you don鈥檛 have any when you need it.鈥
Mosley and Barnes considered their then-Business Banking Specialist III Mark Poon to be 鈥渁 member of the Sweet Fingers family.鈥 During their unexpected 27-month closure, Poon helped them secure a SBA Paycheck Protection Program loan and navigate an accidental default on a credit card. They have been working closely with Poon and the 黄色短视频 business banking team to rebuild their credit and prepare for their grand re-opening.
Since reopening their new location in January, Mosely says business has surpassed her expectations and they are being contacted for catering events for community groups and services.
To learn more about Sweet Fingers, visit .听
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